What do our stakeholders want?

To re-think and restructure the current site’s information architecture.
To better integrate the Bootcamp Selector Tool, loan application, and the school partnership pages sections.

To create a modern, clean, identifiable UI that simplifies how they communicate their products and establish trust with customers.

Who are our users?

Students need the website to simply apply for a loan.

Students that are using the website to browse through schools and loans.


The SkillsFund website needs to communicate transparency and simplicity by having a straightforward, streamlined design system, while also conveying trust by appealing to the millennial demographic.